Graphic Design

The graphic design program at Wilson balances artistic study and skill development with a traditional liberal arts education. This balance prepares graduates to be critical thinkers and creative problem-solvers while developing design skills and practices required for professional success. You will work in areas including image creation, graphic representation, identity, typography, web design, and two- and three-dimensional design and more.

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Students select from concentrations in graphic arts or graphic media. The graphic arts track emphasizes visual content development, composition and creation, and is suited to fine arts students who wish to pursue the practice of graphic design as a primary profession. The graphic media concentration—designed to provide students with training in visual communication—incorporates courses like writing and digital media with design classes, giving students a broader base of skills for work in communications and marketing-related professions.

No matter which concentration is pursued, the graphic design major prepares students to be effective visual communications professionals. Working in both traditional and digital mediums, students learn to conceptualize, design and produce in a variety of design disciplines, including advertising, packaging, editorial or magazine design, websites and more.

Senior capstone work focuses on the development of a student’s portfolio, an essential component in obtaining future employment. The portfolio represents a cohesive body of work that demonstrates the skill and proficiency of the designer. Graduates of the graphic design program are prepared for both immediate design practice and lifelong intellectual and creative growth.