Graphic Design

Examination of integrated communications practices, including blending of both traditional and electronic public relations and advertising practices and social media. Course will also explore integrated communication case studies and theory, exploration of creative practices in advertising, including brand concept, audience analysis, and design theory. A service-learning component is required. Prerequisite: COM 201 or BUS 223 instructor’s permission. CC

Examines the basic types of computer graphics: pixel, object and vector based. Participants will learn the basic computer graphic tools, develop original graphics and manipulate existing graphics using popular graphics packages. Graphic layout for artistic, publication and multimedia purposes will be discussed and implemented, including the use of color, foreground, background, text and images. Prerequisite: CS 110 or permission. ART

Introduction to graphic design for desktop and electronic publishing in communication using Adobe InDesign and Photoshop. Students will create a comprehensive media project including one-year editorial calendar, media kit, and audience analysis.  This course can be counted for the computer science foundations requirement.